Event Info

Whether you are new to marketing or looking to refine your processes, you’ll want to hear from this panel of marketing professionals – from within the industry – on what you should be doing now to thrive during this pandemic.

In just 45 minutes, you’ll learn the:

• Reasons why marketing matters (from a former skeptic)
• Top marketing investments you need to make today (many of them free or low-cost)
• CSIA membership marketing benefits you’re leaving on the table (and how to get them)
• Tips for leveraging existing relationships to amplify your message (and how to uncover hidden gems)
• Marketing strategies you should change – and what you should not (hint: beware Shiny Object Syndrome)

Not seeing the topic you are interested in? No problem. We’ve got you covered. There will be ample time for  Q&A, so bring your questions! This event is sponsored by the CSIA Marketing Committee.

Panelists

Moderating the event is DMC’s Marketing Manager, Jessica Mlinaric. In her 12+ years as a marketing professional, Jessica has gained extensive experience in content marketing, brand management, and strategy for search engine optimization (SEO) and search engine marketing (SEM). Jessica serves as the co-chair of the CSIA Marketing Committee. She has previously presented on digital marketing and led an expert marketing panel at the CSIA Executive Conference. 

• Tim Black, Global SI/OEM Program Director at AVEVA
• Julie Gaier, Content Marketer and Storyteller at TRG Marketing
• Steve Malyszko, Co-Founder & CEO at Malisko Engineering, Inc.
• Meghan Pavasaris, Senior Marketing and Communications Manager at Rivergate Marketing
• Lisa Richter, Industry Director at CSIA

Learn more about DMC’s CSIA certification. 

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